What is the SnackBox Story?
Snackbox is the creation of Jonathan Morr and Leslie Ng, two seasoned hospitality professionals who came together in 2011 to create New York’s best hot dogs, all served in the heart of New York’s Times Square in an award winning and uniquely designed recycled storage container. Jonathan immigrated to New York from Israel in 1988 and immediately took a liking to two things in his new home: one, the hospitality business and two, the unique street foods offered throughout the city. He especially liked the wonderful hot dogs available in many of New York’s finer delicatessens. Jonathan wanted all New Yorkers, whether living here or visiting from abroad, to experience a good tasting hot dog, not the dirty dogs found on almost every street corner. Over the ensuing years, Jonathan has become a successful restaurateur in New York, with such well known establishments as Bond Street and Republic, among them. Leslie, born and raised in the Lower East Side, has been eating hot dogs since he was a toddler, when his father took him to the variety of New York’s best delicatessens like Katz’s on Houston Street and Ratner’s on Delancey Street. As a kid, he always ordered a hot dog and an orange soda pop. Today, Leslie is a successful hotel investor. Individually, they each dreamed of opening a hot dog stand one day. Fortuitously, Jonathan and Leslie met in the late 1980s where they worked together in a luxury New York hotel and quickly struck up a friendship, a friendship based on the desire to someday make and sell the best hot dogs imaginable. It was during this time where they committed to finding the right opportunity to open their hot dog stand. So after 20 years, they finally came together and founded Snackbox. Their mission was to make the best hot dogs possible and to make them available to people all over the world.
Jonathan and Leslie opened Snackbox in 2011 in their award winning, custom designed shipping container at the heart of Time Square on 46th Street and Broadway. Situated at the foot of the famed TKTS Staircase, the kiosk was an immediate hit with both locals and tourists alike. What makes Snackbox special? Snackbox’s hot dogs are its own unique recipe, custom made with the finest all beef ingredients and wrapped in a delicate all natural casing. It took months to refine Snackobx’s unique recipe, a combination of traditional flavors coupled with a secret combination of spices. The partners then found a chef to develop specialty toppings, like their famous spicy pineapple relish and warm sriracha onions to compliment the more traditional toppings like sauerkraut and raw onions. Finally, the hot dogs are served wrapped in a perfectly toasted lobster roll bun, as opposed to the more common hot dog bun. The end result is the most delectable and delicious hot dogs one can imagine. People come from all over the world to enjoy the nearly 200,000 hot dogs per year sold at the Snackbox.
What does SnackBox serve?
Snackbox serves New York’s best street foods specializing in NYC’s finest and most delectable hotdogs. The hotdogs are custom made for SnackBox by one of New York State's finest meat purveyors. The condiments, like relish and chili, are made fresh daily by its expert chefs. SnackBox also serves exquisite donuts made fresh daily by the world famous Doughnut Plant and delicious pretzels made by Sigmund Pretzels, the best pretzel maker in New York..
Where is SnackBox located?
Times Square on Broadway between 46th and 47th stree
Who founded and owns SnackBox?
Snackbox was conceived and founded by leading hospitality veterans Jonathan Morr and Leslie Ng. As lifelong New Yorkers, they had the unique ability to know where to go for the best “Street Foods.” They combined their talents to bring New York’s iconic street foods to all visitors of Times Square; crucial to the success of SnackBox is Mr. Morr’s and Mr. Ng’s ability to bring foods that are not easily obtained and to offer them in one convenient location. Mr. Morr’s other successful ventures include Bond Street and Republic, both iconic New York restaurants.
What are SnackBox’s Hours?
Snackbox is open seven days a week, 365 days a year from 10:00 am to 12:00 midnight. In the late spring and summer, Snackbox is open until 1:00 am daily.